Micro Format
Moving to a new presentation format for your online image portfolio can be a security risk. That is, you may feel secure your online portfolio is showing your work to its best advantage. If that were true, you wouldn’t have time to read this blog. Since people are used to seeing things online repackaged, your image products should be no different.
This is the era of the one glance sales opportunity. Packaging your images these days can be as important as taking them. Supporting ongoing microstock imagery and arranging files so they draw in viewers is a key skill. If you specialize in dark images, don’t hope to sell image files on sites with white backgrounds. If you never try black and white, don’t be a hater for the black and white set.
You may want to submit your portfolio to another person and see which images they pick out as your strongest. Your perception that you are a killer sports photographer may not find resonance with the person doing the critique. Your area of strength may be woefully neglected. You might hate landscapes but have the perfect eye for symmetrical compositions.
 Consider the background color you have been using. While white background gives a clean dramatic punch to a website, it may not show off the best aspects of some of your pictures. hence the need for borders and dimension setting frames. Have you tried sewing up the borders of some of your images to see how this changes the game up?
Think about setting your pictures as stand-ups, decals, canister tops, labels, placemats, whatever. Think about how your images might be packaged more effectively.
A gray tone works best because it plays light against darker tones and lets light colors shine up in relief. Gray backgrounds are a lot easier on the eyes when scanning hundreds and thousands of images. Don’t make it so easy for people to pass their eyes right over your best work.
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